Shared by Gregg Yorkison, C.Y.G.
NFT startups are booming right now, but what really sets those that succeed apart from the rest? The answer is often in what kind of impact the company makes. Is the focus purely on NFTs, or does it bring additional value to the world? What about bringing value for those who do business transactions with the company? It is a startup NFT concept worth exploring and one that Gregg Yorkison of C.Y.G. firmly stands behind. Gregg Yorkison shares his insights based on over twenty-four years of experience in corporate finance transactions and operational management that combine to offer clients a diverse set of perspectives, solutions, and expertise. His firm, C.Y.G. was formed as a boutique advisory firm to focus on middle-market companies requiring specialized hands-on services.
Do well by doing good with a startup NFT
Linking a startup NFT with charitable work has led to some booming successes, according to Gregg Yorkison of C.Y.G. Take just this one story, among many, for example. Jack Butcher’s Care Package has done some incredible things:
“The founder of Visualize value started this charity campaign to raise funds for Afghan families in need using the Ethereum (ETH)-based blogging platform Mirror. The country is in dire need of help because of hunger and collapsing health services following the Taliban takeover on August 15, 2021. According to Red Cross, 18 million citizens need humanitarian aid.
Basically, the campaign offered a single ‘CARE Package for Afghanistan’ NFT edition for 0.03 ETH or $112 and 10 for 0.28 ETH or $1,045. The single edition package contained a total of 1,000 NFTs. It has already sold out while there are still plenty of 10x care packages. Each edition of the NFT covers one Afghan family’s emergency needs for a month.”
Image credit: ThisIsEngineering
NFTs and dog shelters
The focus doesn’t have to be on a war-torn area or something halfway across the globe. There are a lot of great causes closer to home that make people want to get involved. Dog shelters are always something to tug at the heartstrings while definitely needing our extra support.
Those who donate money are already likely to make sure that part of their funds goes to helping animals:
“The typical donor gave $90 to animal charities in the past 12 months. This represented 30% of their total donations. Donations ranged from $1 to $10,000, and from less than 1% to 100% of their total donations. As is often the case, a small percentage of major donors contributed a large proportion of the total dollars to animal causes.”
It only makes sense to connect those potential donors to dog shelters or other charitable options in one of the latest and most innovative ways possible – NFTs. They’re a simple concept and people are drawn to them, just looking for the right one to invest in. Gregg Yorkison of C.Y.G. recommends making sure that yours comes right to the top of their search by pairing it with a cause that they can’t say no to.
Image credit: Ivan Samkov